Privacy Policy

WHO WE ARE

The Perpetual Growth Partnership Limited (“PGP”, “we”, “us”, “our”)

Our website address is https://www.perpetualgrowthpartnership.co.uk

Registered in England & Wales, Company Number 16159060

Registered with the Information Commissioner’s Office (ICO) under registration number ZB866008

Registered Office: Silverstream House, 45 Fitzroy Street, London W1T 6EB

Contact: privacy@perpetualgrowthpartnership.co.uk

PGP is the data controller for personal data processed through our website and during client relationships.

WHAT WE DO

We provide business coaching, mentoring, strategy facilitation, leadership development, and structured programmes, including online courses.

PERSONAL DATA WE COLLECT

We collect and process personal data relevant to the services we provide, including:

Enquiries & Early Conversations

  • Name, email, phone number, company details
  • Information shared via enquiry forms or discovery calls

Client & Programme Data

  • Session notes, goals, feedback
  • Written reflections and exercise submissions
  • Progress tracking within programmes
  • Communications relating to your engagement

Testimonials & Case Studies

  • With your explicit consent where identifiable

Website & Usage Data

  • IP address, browser type, usage behaviour
  • Cookie and analytics data

Marketing & Communication Data

  • Email preferences and engagement (via MailerLite or equivalent platforms)

Scheduling & Meetings

  • Booking data (Calendly or similar)
  • Meeting recordings where applicable (Microsoft Teams)

Operational Tools

  • Notes, summaries, and internal working data (e.g. Notion, Fireflies)

HOW WE COLLECT YOUR DATA

We collect data through:

  • Website enquiries and forms
  • Programme participation
  • Coaching and mentoring sessions
  • Email and direct communication
  • Analytics and tracking tools

LAWFUL BASES FOR PROCESSING

We process your data under the following lawful bases:

  • Contract — to deliver services you have purchased or requested
  • Legitimate Interests — to improve our services and manage relationships
  • Consent — for marketing communications and testimonials
  • Legal Obligation — for compliance with applicable laws

HOW WE USE YOUR DATA

We use your data to:

  • Deliver coaching, mentoring, and programmes
  • Support your progress and engagement
  • Communicate with you regarding services
  • Process payments and manage administration
  • Improve and refine our services
  • Comply with legal and regulatory obligations

CONFIDENTIALITY AND USE OF INSIGHTS

We treat All client and participant data with a high level of confidentiality.

  • Personal information shared in coaching, mentoring, or programme participation is not shared with third parties without consent.
  • We may use anonymised and aggregated insights to improve our services, programmes, and materials.
  • Any identifiable testimonials or case studies are used only with your explicit permission.

ONLINE LEARNING PLATFORM

Where you participate in one of our programmes, your data may be processed via our learning platform (currently LearnWorlds).

This may include:

  • Account information
  • Exercise responses and written submissions
  • Progress tracking
  • Platform activity

This data is stored securely and accessed only as required to deliver the programme.

DATA SHARING

We work with trusted third-party providers who support our operations, including:

  • Website hosting and analytics (e.g. Google Analytics)
  • Email marketing platforms (e.g. MailerLite)
  • Scheduling tools (e.g. Calendly)
  • Communication platforms (e.g. Microsoft Teams)
  • Internal systems (e.g. Notion, Fireflies)
  • Payment processors (e.g. Stripe)
  • Learning platforms (e.g. LearnWorlds)

All providers operate under appropriate data protection agreements.

INTERNATIONAL TRANSFERS

Some providers may store or process data outside the UK.
Where this occurs, we rely on adequacy decisions or Standard Contractual Clauses (SCCs) to ensure appropriate safeguards.

RETENTION PERIODS

We retain data only as long as necessary:

  • Enquiries: up to 24 months
  • Client records: up to 6 years
  • Programme and course data: retained to allow continued access and refinement, and deleted on request where appropriate
  • Testimonials: until consent is withdrawn
  • Analytics data: up to 26 months

YOUR RIGHTS

You have the right to:

  • Access your data
  • Correct inaccurate data
  • Request deletion
  • Restrict or object to processing
  • Withdraw consent (where applicable)

To exercise your rights, contact: privacy@perpetualgrowthpartnership.co.uk

You also have the right to lodge a complaint with the Information Commissioner’s Office.

DATA SECURITY

We use appropriate technical and organisational measures including:

  • Secure cloud systems
  • Access controls
  • Encryption where appropriate

Meeting recordings are stored securely and deleted after a reasonable period.

PROFESSIONAL INDEMNITY INSURANCE

The Perpetual Growth Partnership Limited maintains appropriate Professional Indemnity Insurance to cover the professional services it provides.

COOKIES & TRACKING

We use:

  • Essential cookies (for functionality)
  • Optional cookies (analytics and performance)

You can manage your preferences via our cookie banner.

UPDATES

We may update this policy from time to time.
The latest version will always be available on our website.

WOOCOMMERCE

WHAT WE COLLECT AND STORE

While you visit our site, we’ll track:

  • Products you’ve viewed: we’ll use this to, for example, show you products you’ve recently viewed
  • Location, IP address and browser type: we’ll use this for purposes like estimating taxes.

We’ll also use cookies to keep track of basket contents while you’re browsing our site.

When you purchase from us, we’ll ask you to provide information including your name, billing address, email address, phone number, credit card/payment details and optional account information like username and password. We’ll use this information for purposes, such as, to send you information about your account and order

  • Respond to your requests, including refunds and complaints
  • Process payments and prevent fraud
  • Set up your account for our store
  • Comply with any legal obligations we have, such as calculating taxes
  • Improve our store offerings
  • Send you marketing messages, if you choose to receive them

If you create an account, we will store your name, address, email and phone number, which will be used to populate the checkout for future orders.

We generally store information about you for as long as we need the information for the purposes for which we collect and use it, and we are not legally required to continue to keep it. For example, we will store order information for 7 years for tax and accounting purposes. This includes your name, email address and billing and shipping addresses.

We will also store comments or reviews, if you choose to leave them.

WHO ON OUR TEAM HAS ACCESS

Administrators on our team have access to the information you provide us. For example, both Administrators can access:

  • Order information like what was purchased, when it was purchased and where it should be sent, and
  • Customer information like your name, email address, and billing and shipping information.

Our team members have access to this information to help fulfil orders, process refunds and support you.

WHAT WE SHARE WITH OTHERS

We share information with third parties who help us provide our orders and store services to you; for example —

PAYMENTS

We accept payments through Stripe. When processing payments, some of your data will be passed to Stripe, including information required to process or support the payment, such as the purchase total and billing information.

Please see https://stripe.com/gb/privacy for more details.

GOOGLE ANALYTICS

The website uses Google Analytics, please see

https://support.google.com/analytics/answer/6004245 for more details.